The Walt Disney Company has teamed up with Champion, Fanatics, and the NFL to launch a landmark apparel collaboration. This new Disney | Champion NFL Collection pairs all thirty-two NFL teams with iconic characters from Disney, Pixar, Star Wars, and Marvel. Storytelling-led designs fuse team identity and fan culture into a fresh wardrobe lineup.
The collection made its official debut at Fanatics Fest NYC through the first-ever Disney Fan Draft. NFL Commissioner Roger Goodell and broadcaster Taylor Rooks hosted the live event alongside sports legends like Tom Brady and Rob Gronkowski. This star-studded showcase officially kicked off the rollout of the high-profile sports apparel line.
First Wave of Team Pairings
The first wave featured eight specific team and character pairings rooted in team history and identity. Fans can see the Buffalo Bills matched with the Beast, the Dallas Cowboys with Woody, and the Las Vegas Raiders with Darth Vader. Other initial reveals include the New England Patriots with Captain America and the New York Giants with Wreck-It Ralph. Take a look at the video below:
The apparel lineup spans casual streetwear essentials including t-shirts, crewnecks, and cozy sweatshirts. Additional team pairings will be revealed throughout August ahead of the 2026 NFL season. The complete collection will soon be available on Fanatics.com, NFLShop.com, DisneyStore.com, and select Lids locations.
Merging Fandom and Fashion
This creative crossover successfully merges sports fandom with beloved cinematic characters for a completely unique merchandise line. Supporters can proudly showcase their team pride and favorite franchises at the exact same time. The collaboration sets a brand-new standard for sports and entertainment retail partnerships.
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